Multicultural Marketing

diversityservices

Multicultural Marketing

The African-American, Hispanic and Asian-American markets combined represent a $1 trillion market. Members of these and other minority communities often feel overlooked by marketers. To win them over, you need a savvy marketing strategy, and ASG can help. As a minority-owned company, we help clients:

  1. Understand the culture of the groups they want to reach.
  2. Recognize the nuances that distinguish one market from another, because one size does not fit all.
  3. Meet the specific needs of their minority customers

Our Multicultural marketing services include:

  • Messaging
  • Market Research
  • Creative Design
  • Public Relations
  • Web-Based Marketing
  • Event Management
  • Direct Mail
  • Lead Generation
  • Sales